The Infront Blog | Page 30

Google Ends Authorship

authorship

For two years Google offered "Authorship" to the writers among its user base, but the effort didn't change user behavior.

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Google Updates AdWords Again

adwords

Earlier this month saw the decision by Google AdWords to take down the close variants option, which caused a lot of ripples in the digital marketing community.

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AdWords Discontinues 'Show Close Variants' Option

google-adwords

Google recently took away the option for Search Marketers to deselect the option to “show close variants” for their keywords within the campaign.

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Misuse of Google Authorship

author

I'm an internet marketer, and every once in a while I am amazed at the things other internet marketers say, particularly about Google. They say things like, "This decision Google made appears to only apply to external sites." Appears to? So you’re saying you don't know?

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Matt Cutts Answers SEO Questions at SMX Conference

matt-cutts

Here are eight highlights from the Q&A session with Matt Cutts from the SMX Advanced 2014 conference.

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2014 Google I/O Highlights

This week, Google held their annual I/O event. Here's the highlights.

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What Is SEO, And How Do You Do It?

seo

For the novice, the total beginner, the guy or gal who’s trying to get a grasp on what SEO is, and how you do it I have laid out the following description, starting with a basic definition: Search Engine Optimization is the work that is done on and off your website in the pursuit of gaining higher ranking for it in search engines such as Google, Yahoo, and Bing.

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