Case profile
This church came to us to increase local results and develop its social media platforms. We created an in-depth content strategy to organize information and improve the experience for visitors looking for answers and event details. We ran a local campaign to boost referral traffic and organic positions, improved page speed by compressing images and reducing server calls, and fixed the technical SEO issues that were limiting readership.
The challenge
The church's events, services and ministries were spread across pages that did not match how people searched. Local results favored larger churches with stronger profiles, and the site's speed was holding back both rankings and engagement. Social media needed to feed the website rather than compete with it.
What we did
- Content strategy organized around the questions newcomers ask and the events the church holds.
- Local campaign: Google Business Profile, citations and local links for referral traffic.
- Image compression and server optimization for speed.
- Technical SEO fixes across the site.
- Social media development aligned with the website content.
The results
Users increased 246%, sessions 255% and page views 194%, and the church saw more people in attendance along with the rankings. See the church's website design case study as well.
